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We want gift cards and like to give them, but for some reason we don’t always use them and wind up wasting billions of dollars.

A recent poll by Consumer Reports, for instance, found that one-quarter of people who received a card as a holiday gift last year still haven’t used it, and more than half of those had two or more unredeemed cards.

We have lots of excuses. We forgot about the card or lost it. The store didn’t have any merchandise we wanted. Or the retailer isn’t nearby, or we don’t like the store.

This has spawned an online secondary market where gift card exchange sites, such as PlasticJungle.com, Cardpool.com, MonsterGiftCard.com and GiftCardRescue.com, help consumers buy and sell unwanted retail gift cards at a discount. Sellers can get around 70 percent to 90 percent of the value of their cards. The more popular the retailer, the higher the price.

“It at least gives consumers the option to get something for an unused gift card,” said Tod Marks, senior editor at Consumer Reports. “It’s like life support for unwanted gift cards.”

Of course, one way to avoid unwanted or forgotten cards is by giving cash or checks instead. It’s unlikely that someone will fail to spend money that’s in their wallet or deposited in the bank. Another benefit: Shoppers tend to spend more at a store than the amount on the gift card. Not so with cash.

But card experts and consumer advocates cringe at my suggestion of cash, saying bills are “gauche.” At least a gift card to a favorite retailer, they say, makes it seem as if you gave some thought to what the recipient would want.

And besides, some say, people want gift cards. They are the No. 1 requested gift this season and are at the top of most shopping lists, according to the National Retail Federation.

Gift card sales are expected to reach a record $100 billion this year, up nearly 10 percent from the year before, according to TowerGroup, a research and advisory firm. About $2 billion of that, though, will be lost through fees and expired, stolen or misplaced cards.

The losses were much worse before federal protections kicked in last year that, among other things, prevent cards from expiring within the first five years.

Still, $2 billion is a lot of money to leave on the table. And if we don’t use it, somebody else will.

Some retailers recognize unredeemed cards as income after a long period of inactivity. Starbucks Corp., for example, reported $46.9 million in income from unredeemed cards for the year ended in October.

And more than a dozen states now recover funds on unredeemed cards, similar to other unclaimed property, said Brian Riley, senior research director at TowerGroup.

So if you are going to give a gift card, make sure it’s from a retailer that the recipient patronizes. Or if you’re not sure, consider a general-purpose gift card that can be used at any store, although you’ll pay a fee to buy the card. American Express, for instance, offers such cards for a $3.95 fee.

And if you’re stuck after the holidays with cards you don’t want, here’s some advice for getting rid of them:

DON’T SPEND, INVEST • The most innovative use of unwanted gift cards this season goes to GoalMine, which caters to small investors by helping them set goals and begin investing for as little as $25.

Between Dec. 19 and the end of January, GoalMine is accepting unwanted gift cards with values of $25 and up that will be sold at PlasticJungle.com, a card exchange site. Consumers decide whether to deposit the proceeds in an FDIC-insured savings account or in a stock or bond mutual fund.

As a further incentive, GoalMine promises to redeem the first card for 150 percent of its value. The card can’t be worth more than $50.

GoalMine’s general manager, Rimmy Malhorta, said the company figured there were a lot of unredeemed cards that could be put to good use. “Wouldn’t it be great instead of letting Starbucks have that money or iTunes or whoever,” he said, “you could make that money for you and put it toward your kid’s college education, your family home or a rainy day fund?”

GIFT CARD EXCHANGES • These middleman websites for consumers wanting to buy, sell or swap cards have been growing. PlasticJungle, one of the major players, bought and sold cards worth about $18 million last year, three times the amount of the year before, said Chief Executive Bruce Bower. “We are having similar growth right now,” he added.

Sites deal in gift cards from hundreds of national retailers, so you likely won’t be able to sell a gift card from a local shop. Cards usually must have a value of $20 or $25 still on them.

Sellers send their cards to the exchange, which verifies the value. They can get as much as 92 percent of the value of the card, but that’s for the hottest retailers.

Buyers can pick up cards at a discount of up to 35 percent, although the saving is much less on popular cards.

Some sites offer a money-back guarantee if a card’s value turns out to be less than promised. That’s a big advantage over trying to sell a card on your own through Craigslist.

If you’re going to buy or sell on one of the exchange sites, check out more than one. CardHub.com has a gift card exchange feature that aggregates card deals from various sites.

Consumer Reports’ Marks, who researched gift card exchanges earlier this year, says no single site gave the best deal every time.

“The sites often had a different idea of the worth of the same card,” he added. The gap between the best and worst offers for a popular Whole Foods card, Marks said, was 22 percent.

Before buying or selling, read the terms, which also can vary among the sites. And buyers should make sure the site guarantees the cards it sells.

Also, buyers should beware of cards with a value that’s an odd number — say, $63.45 — which could signal that the card was given to a customer as a refund on a purchase, said TowerGroup’s Riley. Refund cards, he said, don’t have the same legal protections as gift cards.

If in doubt, he said, ask the site whether the card is from a refund.

Many of the gift card complaints to Maryland’s attorney general deal with the merchant going out of business. When that happens, card owners generally stand in line with all the other creditors and may get little or nothing. Try to avoid this by buying cards from healthy retailers.

You also can set up an account with ScripSmart.com, which sends out email alerts if a retailer appears headed for bankruptcy. ScripSmart also offers a “nag me” alert to remind you to use your gift card.

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Let’s hear from readers today:

My husband and I have a couple of credit cards we never use. However, we have read that one shouldn’t cancel credit cards because it has a bad effect on credit score. We might refinance our house. Should we cancel these cards?

The Italian government has won a confidence vote over its package of anti-crisis austerity measures in the lower chamber of Parliament.

Premier Mario Monti called the vote, held Friday in the Chamber of Deputies, to speed passage of the measures he says are vital to save Italy from financial disaster. The package was approved by a vote of 495 in favor and 88 against. The Senate is expected to vote on the measures in the next few days.

THIS IS A BREAKING NEWS UPDATE. Check back soon for further information. AP’s earlier story is below.

ROME (AP) _ The Italian government faces a confidence vote over a package of austerity measures while a transport strike to protest the cuts is causing havoc for commuters across the country.

Premier Mario Monti is putting his package of new and higher taxes and pension reforms to a confidence vote in the lower Chamber of Deputies to speed up its passage cash advance payday loan.

The vote, which is expected by early evening Friday, will likely clear the measures, paving the way for final approval in the Senate within days.

The main political parties have said they would back the package despite disagreeing on some measures.

Monti says austerity is needed to save Italy from financial disaster, but unions are furious. Public transport workers idled buses and subways Friday. State railways were also on strike.

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WASHINGTON

Exxon expects to see more and more hybrids on the world’s roads, with gas-sipping models like the Toyota Prius making up half of all vehicles by 2040.

The largest publicly traded oil and gas company says in its annual energy outlook that the use of hybrids _ vehicles that rely on both gas and electricity for power _ and other efficiency gains will keep energy demand in check for the U.S. and other major industrialized countries for years.

Exxon Mobil Corp. predicts that energy demand will remain flat through 2040 in developed nations instant payday loan.

However, Exxon says that China and other developing nations will increase their thirst for oil and other petroleum based fuels. Energy demand within developing nations is expected to rise nearly 60 percent from 2010 to 2040.

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China Shougang Group has tied up with Malaysia’s Hiap Teck to build a 1.8 billion ringgit ($573 million) steel mill, its first such investment outside of China.

A joint statement says the mill in Malaysia’s northern Terengganu state will produce 700,000 metric tons of steel slabs a year to cater to Southeast Asia’s growing markets when completed in mid-2013. It said Monday the mill, run by a joint venture called Eastern Steel, will later be expanded to raise output to 1.5 million metric tons.

Shougang, one of China’s top steel makers, controls 40 percent of Eastern Steel. Hiap Teck holds 55 percent.

Officials say there is strong demand in Southeast Asia, which imports more than 4 million metric tons of steel slabs annually, mostly from eastern Europe.

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HEAD NORTH: More than just northside visitors, merchants, residents and this colyumnist are impressed with development of the Old North St. Louis community.

St. Louis Mayor Francis Slay and Sean Thomas, head of the Old North St. Louis Restoration Group, are in D.C. today to receive the 2011 National Award for Smart Growth Achievement, which was given to the community by an office of the Environmental Protection Agency.

Old North was given the Award for Overall Excellence in Smart Growth, which is the highest honor that is given out by the EPA’s Office of Sustainable Communities. The award “recognizes an outstanding comprehensive approach to growth,” the EPA said. The selection committee also noted that the award “is for the best overall approach to implementing smart growth on a variety of fronts …”

Among factors that contributed to the community’s selection was the 28 percent population gain the area has seen in the past decade. Winning projects must have an impact on the community, and not merely be a design for development, the Old North restoration group said in a post on its website.

The restoration group is the not-for-profit that laid the foundation for the development, which used strategies that promote walking, rehabilitate vacant buildings and establish green spaces, the EPA said.

A specific effort cited by the EPA was the revitalization of two main blocks of the neighborhood — 14th Street north from Warren Street to St. Louis Avenue (nearly to the door of the Karandzieffs’ venerable Crown Candy Kitchen) — into something called Crown Square. The $35 million project involved the redevelopment of 27 buildings along 14th Street and surrounding side streets. It resulted in 80 new households in an area that had been largely abandoned, and the opening of a growing number of new locally owned businesses.

There are also new sidewalks, benches, trees and lights and newly cultivated community gardens sprinkled through the neighborhood. The area includes a North City Farmers’ Market and a community-owned Old North Grocery Co-op.

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